Wednesday, December 8, 2010

Your Personal Brand

One of the newest terms used in the job search business is “personal brand.” If you could design your own personal brand…what would it be?
Employers are looking for high-quality talent who know how to “sell” themselves in a positive and productive manner. The winter break is a great time for you to start thinking about what your current leadership brand is? What skills have you developed in your past and current leadership positions? How can you market them now and in the future?
Not sure where to begin? There are many ways to create your personal brand. Here are a few tips:

  • Know your passion. What makes you get out of bed every morning? What makes you smile in your school and work environment?
  • Develop your goals and dreams. You have to know where you want to go even if you don’t know how you will get there yet. Dream Big!
  • Be honest with yourself. Assess your strengths and areas for opportunities.
  • Discover what is unique about you. Determine what you stand for and what makes you different.
  • Be visible. Go above and beyond simply because you love what you are doing.
  • Attitude is everything...make sure yours is a positive one.
  • Ask others for feedback. Ask your peers, mentors, supervisors, family, friends, professors, etc.
  • Get a wide range of feedback so you know what areas you need to focus on for personal and professional development.
Now that you have some ideas, create a 30-second introduction of who you are and what you’re all about. Think, “Me, in a Nutshell.”

If you only had a brief moment to make an impact on someone who could
have an impact on your future...
* What would you say?
* What impression would you want to leave?
* What story would you want to tell?

For more information on Personal Branding keep an eye on The New School Events Calendar for workshops and guests speakers who are presenting on the topic.

This information gathered from www.paper-clip.com.


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